Quarter Pounder ® with Cheese

The QPC 2020 Campaign allowed us to take food to the next level. We wanted to amplify the ingredients in a Quarter Pounder ® with Cheese and give them each their own fifteen seconds of fame. They made their famous debut with the new voice of the QPC, Brian Cox during the 2020 Grammy’. There are some fun stand alone versions and even a 24/7 Times Square billboard of a rotating QPC.